Thinking about purchasing labels for your product or business? There are many factors to weigh when choosing a label manufacturer. The most important factor is their experience. A label manufacturer that has been printing labels for many years will have a solid knowledge of the industry and the skills to properly advise you with your label needs. There are many variables that have to be analyzed when choosing the construction of the label. What is the surface the label is being applied to? Will there be any temperature extremes during application or beyond? Will the label be exposed to any moisture or humidity after application? The construction is extremely important for the look, durability and function of the label. A well-established company will be familiar with all these aspects and will ask you the proper questions to ensure a quality label is produced for you.
Look for printers that have in-house customer support. It is important for a potential print manufacturer to actually assign a customer service representative to your account so they can educate you on the label printing process. Good communication from this representative is imperative so that you know exactly what to expect through every step of the process. This customer service representative should also work closely with an in-house graphics department. This graphics team should have the ability to assist with any design or digital file requirement questions that you may have.
Check to see if the print manufacturer has some type of a quality assurance program or department. This program or department should emphasize continuous improvement, defect prevention, and reduction of variation to achieve total customer satisfaction. An industry standard for a high level of quality assurance is ISO 9001. ISO 9001 specifies requirements for a quality management system where an organization demonstrates its abilities to consistently provide a product that meets the customers needs, as well as applicable statutory and regulatory requirements.
Seek out a printer that has many different capabilities. Some of these capabilities can include printing on the front and the back, Foil Stamping, Embossing, U.V. Flexo, Digital Printing, Extensive Die Cutting Capabilities, Consecutive Barcode, Arabic Numbering, Variable Date, Laminating and U.V. Varnishing. A printer that has a wide array of capabilities will give you more choices and in provide a high quality label for your product or business.
If your still unsure of which label manufacturer to go with, ask for a sample kit and references. The sample kit should have a wide variety of labels that showcases the manufacturers abilities. Make sure you ask for references of past customers. A reputable label manufacturer should have no qualms about providing you with these, and positive references from satisfied customers can surely put your mind at ease before you place your first order.
Label manufacturers have many tools at their disposal to prove their reliability. Make sure they have been in business for many years and that the company has grown over those years. An in-house customer service and graphics department will be able to communicate important information to you and ensure quality and service throughout the process. A quality record of accomplishment and glowing references will assure you that your labels will be produced as close to your vision as possible.